Creating an unmistakable identity with illustrations
A brand that stands at the threshold of being launched needs one distinct characteristic: it needs to be noticeable. Ideally this should ensure that the brand is heeded and does not go under before it’s even stood a chance. Another aspect, which is even more vital, is that the brand is visually unique – ideally ...
Corporate Identity Timothy Saccenti
Corporate Identity Timothy Saccenti It seems that the use of stamps has become quite a trend as of late. In a recent post for the Visual Armory identity we reviewed how successful, cost-effective and personal the use of stamps can be. It is not my goal to make direct comparisons between the two identities as ...
Design and Branding for Bubble Hotels / The White
Design and Branding for Bubble Hotels / The White “Design and branding for a hotel development from the Bubble Group. The White needed to appear stylish, fresh, social, warm, unique and playful. The identity was applied to many customer touch points including signage and menus as well as web and advertising.” Designed by Leterme Dowling
Packaging and Corporate Design – Oat So Simple
Packaging and Corporate Design – Oat So Simple Quaker Oats approached designer Luke Elliott to design packaging for a new product aimed at a female target group. I really like Elliott’s playful characters that display the ingredients of the products. Making the characters stickers that can be used around the house, and keep the brand ...
Identity Design for Festival Brazil
Identity Design for Festival Brazil Festival Brazil Nice identity for Festival Brazil by Jon Norton. The stars surrounding the type bring a dynamic energy to the logo while the distressed type gives it a contemporary guerilla aesthetic.
Leaflet Design – Lingo24
Leaflet Design – Lingo24 A corporate identity is only as good as the designers who create the follow up graphics, images and designs. You may have a visually appealing and extensively comprehensive identity, but if the designers who work on further applications of the branding are not as technically skilled, your brand will suffer. These ...
Corporate Identity Design – Silver Lining
Corporate Identity Design – Silver Lining Silver Lining Opticians, based in New York City, specialise in rare and vintage eyewear. This new corporate identity, designed by Attack, reminds of an era with prolific style and beauty. A strong emotional connection that beautifully mirrors the ideals of this brand. Designed by Attack
Corporate Stationary – Still Productions
Corporate Stationary – Still Productions The logo is clean and clear, emphasizing the still photography for which they are renowned. The corporate stationary clean and simple, leaving lots of white space around the contents. I find the corporate stationary particularly effective in communicating a clean aesthetic. Designed Rosie Lee





